● Kindred · Austria

Kindred

Care, found. Care, given.

A trusted caregiving marketplace for Austria — linking caregivers, families, and the people they love. Everyday Pflege at home, and the respite hours families desperately need.

Scroll

The problem

Caring for someone shouldn't mean carrying it alone.

Austria relies on families — ~950,000 informal carers shoulder Pflege at home while formal services face staff shortages and long waitlists. Finding trustworthy relief is slow, opaque, and frightening. When an Angehörigenpfleger just needs four hours off, there's rarely anywhere safe to turn.

950K+
informal carers in Austria — ~10% of the population
20%+
of Austrians 50+ provide informal care — highest in the OECD
100M+
informal carers across Europe — same trust gap, same burnout

The solution

Three people who need each other.

Kindred matches Pflege needs to verified caregiver skills in minutes — escrowed SEPA payments, digital contracts, and family oversight. Built for Austria's familial care model. Warm by design, safe by default.

🔎

Smart matching

Needs meet skills, filtered by location, availability, price & preference.

🛡️

Verified trust

Background checks, ID, references, two-way reviews.

💳

Escrow pay

SEPA funds held safely via Stripe Connect EU, released after care is delivered.

⏱️

Respite, fast

"4 hours this Saturday" — Instant Book for urgent relief.

Who it's for

Built for three, balanced for all.

🤝

Caregivers

Professionals & volunteers. Build a verified profile, browse the job board, get booked, get paid.

Profile · Jobs · Earnings
🌿

Care recipients

Elderly people & those with disabilities. Post needs, browse caregivers, invite, book — independently or with family.

Requests · Browse · Book
💛

Family caregivers

Already caring full-time. Find short-term relief, manage a loved one's account, oversee care as it happens.

Respite · Proxy · Oversight

How it works

From need to care in four steps.

Post or browse

Describe the care you need, or search verified caregivers nearby.

Match & message

Get scored recommendations, invite or apply, chat in-app.

Book & pay safely

Pick a time, accept the digital contract, pay into escrow.

Care & oversight

Check-in/out, a shared care journal, then a two-way review.

Trust & safety

Trust isn't a feature. It's the foundation.

Verified caregivers

Mandatory polizeiliches Ersuchen & ID verification. No verification, no bookings.

📄

Digital contracts

Every booking, in writing. Clear scope, clear terms.

📍

Consented check-in

GPS check-in/out visible to family — opt-in, never forced.

🆘

Emergency SOS

One tap alerts contacts & platform, reachable from every screen.

🔒

GDPR + DSGVO

Special-category health data under EU law — encrypted, audited, exportable, erasable. Austrian data residency option.

⚖️

Moderation & disputes

Reporting tools and an admin dispute workflow with refunds.

Wireframes · Web

Low-fidelity, high-clarity.

Three of the core web screens. Full annotated set for all roles + admin lives in design/wireframes/WIREFRAMES.md.

kindred.at / betreuer / dashboard
Willkommen, MariaVerifiziert ✔
3
Anstehende Einsätze
€580
Diese Woche
★ 4.9
Bewertung
5
Bewerbungen
Nächster Einsatz — Sa 14–18 Uhr
Franz H. · Betreuung · 3,2 km · Wien
Empfohlen — Entlastung, 4h
Sa 13–17 Uhr · €22/h · 2,1 km · Graz
kindred.at / pflegeanfrage
Pflegeanfrage erstellen
Art ▸ Wann ▸ Bedarf ▸ Budget ▸ Prüfen
Art: Einmalig · Wiederkehrend · Entlastung · Nacht · 24h-Betreuung
Wann: Sa · 13:00–17:00 Uhr
Bedarf: Betreuung, Mobilität · Pflegestufe 3
Budget: €18–€26 / Std.   ⚡ Dringend
kindred.at / familie / uebersicht
Elisabeth — heute
Check-in 14:01 Uhr · Karte
🍽 Mittagessen 12:30 Uhr
💊 Medikamente: Donepezil ✔ 09:00
📝 „Gute Laune, kurzer Spaziergang im Garten."

Wireframes · Mobile (React Native)

Mobile-first, accessible by design.

Large targets, voice input, high-contrast mode, SOS always one tap away.

☰ Care9:41
Find care
Give care
Entlastung in der Nähe
Sa · 4h · 3 km · Wien
🔍
Job board9:41

Requests

Entlastung · 4h Sa
3 km · €22/h · Linz  ·  Bewerben
Wiederkehrend · Mo/Mi/Fr
Vormittags · 5 km · Salzburg
Nachtbetreuung
24h-Test · 6 km · Innsbruck
🔍
Elisabeth9:41

Heute

Check-in 14:01 Uhr
🍽 Mittagessen · 12:30
💊 Medikamente ✔ · 09:00
● Hold for SOS
🔍

Wireframes · Admin

Moderation, verification, disputes.

kindred.at / admin / verifizierung
⚠ 7 Betreuer warten auf Verifizierung — polizeiliches Ersuchen + Ausweis müssen bestätigt sein vor der ersten Buchung.
Maria S.
Ausweis ✔ · Ersuchen ausstehend · 2 Referenzen
Greta L.
Ausweis ausstehend · Ehrenamt-Stufe
1,204
Registrierungen AT
71%
Match-Rate
€35k
GMV / Mo.
0.6%
Streitquote

Business model

Aligned with good care.

%

Marketplace fee

15–20% platform fee on each booking, held in escrow and released after care.

Family subscription

Priority matching, dedicated support, and oversight tools for recurring needs.

🛡️

Insurance add-ons

Optional liability coverage per booking via partners.

€123B+
European home-care market (2024)
9 Bundesländer
Austria-wide rollout — Vienna first, then Graz, Linz, Salzburg & beyond
Entlastung
Austria's respite gap — Pflegeurlaub exists, replacement care often doesn't

Roadmap

MVP → v1 → v2.

MVP
~ Week 8
  • Figma hi-fi + prototype · client sign-off
  • Registration + profiles (3 roles)
  • Post & browse care requests
  • Rule-based matching + messaging
  • Booking + calendar
  • Stripe Connect EU · SEPA escrow
  • DE/EN UI · Austria-first launch
v1
~ Week 14
  • Polizeiliches Ersuchen + ID verification
  • Digital contracts (AT law-ready), GPS check-in, SOS
  • Native iOS & Android (Expo)
  • Pflegejournal + family oversight
  • Pflegestufe-aware matching + reminders
v2
~ Week 21
  • AI match recommendations
  • Map view + Instant Book · Bundesländer rollout
  • Video calls + DE/EN translation
  • Family subscriptions
  • Community forum + Pflege resources

The team

A dedicated cross-functional team.

Four specialists working in parallel — design, web, mobile, and platform — to deliver Kindred from first prototype through MVP, native apps, and Austria launch in ~21 weeks.

Full-stack lead

Platform architecture, secure payments, matching, messaging, and EU hosting — everything that powers the marketplace.

  • Accounts, profiles, and admin for all three roles
  • Bookings, escrow payments, and care journal
  • Security, privacy, and production infrastructure

Front-end · web

The public site, member dashboards, and admin — built to the signed design, polished and accessible.

  • Design system and component library
  • Interactive marketing experience + member flows
  • German & English, responsive across devices

Mobile · iOS & Android

Native apps with the same core flows as web — for caregivers and families on the go.

  • Onboarding, browse, match, book, and chat
  • Push notifications and offline-friendly basics
  • Large-type and high-contrast modes for elderly users

Design & product

Figma design system, hi-fi screens, clickable prototype, and ongoing product direction.

  • Visual design for web and mobile (DE/EN)
  • Prototype walkthrough and revision round
  • Your sign-off before development begins
4
disciplines — design, web, mobile, platform
~21 wks
MVP wk 8 · v1 wk 14 · full launch wk 21
Parallel
web and design from day one · mobile joins for v1 · all hands for launch

Development phases

From foundations to launch — 21 weeks.

Seven phases, delivered by the full team — with design reviews and your approval at each major milestone.

Wk 8
MVP shippable — design signed, then post, match, book, pay, rate
Wk 14
Public v1 — web + mobile + trust & safety
Wk 21
Full v2 + hardening — production launch
Phase 0

Foundations

2 wks · cumulative wk 2
  • Monorepo, CI, lint/test gates
  • Plesk @ Hetzner — Postgres, staging, SSL
  • Design tokens + core UI components
  • Auth skeleton + RBAC via Payload v3
Phase 1

Design + MVP

6 wks · cumulative wk 8
Sprint 0 · Design (1 wk)
  • Figma design system — tokens, type, components (web + mobile)
  • Hi-fi mockups — caregiver, recipient, family & admin (DE/EN)
  • Interactive prototype — key flows on web + iOS/Android frames
Client review gate
  • Walkthrough + revision round in Figma
  • Written sign-off before production UI build starts
Sprint 1 · Profiles & requests
  • All 3 role profiles + photo upload + verification placeholders
  • Care requests — create, edit, browse, filters
Sprint 2 · Match & message
  • Rule-based matching + invites/applications
  • 1:1 chat via Socket.io
Sprint 3 · Book & pay
  • Calendar booking + digital contract stub
  • Stripe Connect EU escrow + two-way ratings
Sprint 4 · Admin & polish
  • Basic admin — approve, suspend, content
  • Responsive web QA against signed hi-fi
Phase 2

Trust & safety

2 wks · cumulative wk 10
  • Polizeiliches Ersuchen + ID verification gating
  • Digital contracts, reporting, moderation
  • GPS check-in/out (consented) + SOS
Phase 3

v1 mobile

4 wks · cumulative wk 14
  • React Native (Expo) to core-flow parity
  • Push notifications + offline-lite
  • Voice input, large-font / high-contrast mode
Phase 4

Care ops

2 wks · cumulative wk 16
  • Pflegejournal + family oversight dashboard
  • Recurring schedules + reminders
  • Calendar sync (Google / Apple / ICS)
Phase 5

v2 growth

3 wks · cumulative wk 19
  • AI match recommendations + map view
  • Instant Book + family subscriptions
  • Video calls, translation, forum + resources
Phase 6

Hardening & launch

2 wks · cumulative wk 21
  • Security review and privacy compliance
  • Accessibility and performance testing
  • Production launch and handover

Architecture

Production-ready, self-hosted, scalable.

Frontend

Web on Next.js 15 (App Router) + TypeScript + Tailwind, with a WebGL hero. Mobile on React Native (Expo) — one talent pool, fast to parity. Both consume the same REST API.

Next.js 15TypeScriptTailwindReact Native · ExpoGSAP · Framer Motion

Backend & data

Payload v3 embedded in Next — CMS, auth, admin, profiles, forum, resources, media. Next.js Route Handlers as the thin transactional layer — bookings, SEPA escrow, matching, Socket.io realtime. PostgreSQL + Prisma. One deploy, no second backend.

PostgreSQL · PrismaPayload v3Route HandlersStripe Connect EUSocket.io

Payload v3

Content, user profiles, RBAC, admin UI, forum, resources, media uploads.

Transactional API

Bookings, calendar, escrow payments, rule-based + realtime matching, care journal events.

Infra

Hetzner dedicated · Plesk · output: standalone · EU data residency · sharp image loader.

PleskHetzner EUStandalone

Kindred

Care, found. Care, given.

Let's build something that genuinely helps Austrian families and caregivers — beautiful, trustworthy, and safe.